I know what you're thinking. You're thinking, "No shit! I just tagged about 50 items on Amazon.com with the phrase 'paranormal romance'." Well, you're not alone. Of all the phrases and words in the English dictionary, "paranormal romance" is the 6th most popular adjective that comes to the minds of Amazon.com users when they want to describe Amazon products.
Nearly 42,000 products on Amazon.com are tagged with the phrase "paranormal romance".
Tagging is the Web 2.0 practice of labeling items with keywords. As far as I can tell, the theory is to "tag" web content with keywords to improve search engine rankings.
I was initially shocked to learn that 42,000 items exists on Amazon.com that are worthy of the tag "paranormal romance". Then I became shocked at the number of common terms that get used less than "paranormal romance". Here's just a couple:
- "Book" only had 32,000 tags.
- "Disney" owns 14,000 tags.
- "Christmas" gets a nearly 13,000 tags.
- "Toys" and "Sex" (not one phrase) each get fewer than 9,000 tags.
Please feel free to not believe one word of this, and check out the Amazon.com Tag Map for yourself. Hover over the words to get stats on the number of tags for each of the "popular" phrases.
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